Consumer Behavior - Classical and Contemporary perspectives
Consumer Behavior: Classical and Contemporary Perspectives provides a basic understanding of the subject of consumer behavior. A better understanding in terms of why and how people consume is particularly relevant in today's society since consumpt...
Service Design and Service Thinking in Healthcare and Hospital Management
This book examines the nature of service design and service thinking in healthcare and hospital management. By adopting both a service-based provider perspective and a consumer-oriented perspective, the book highlights various healthcare services,...
Consumer Behaviour (RLE Consumer Behaviour)
This book is concerned with the application of the behvioural sciences, notably social psychology and sociology, to the study of consumer behaviour. The emphsisi throughout is on making these sciences practical for the markeitng manager by focusin...
Consumer Behaviour (RLE Consumer Behaviour)
This book is concerned with the application of the behavioural sciences, notably social psychology and sociology, to the study of consumer behaviour. The emphasis throughout is on making these sciences practical for the marketing manager by focusi...
Better Health Economics
An ideal entry point into health economics for everyone from aspiring economists to healthcare professionals. The economics of healthcare are messy. For most consumers, there's little control over costs or services. Sometimes doctors are paid a lo...
Visualizing Health and Healthcare Data
The only data visualization book written by and for health and healthcare professionals. In health and healthcare, data and information are coming at organizations faster than they can consume and interpret it. Health providers, payers, public hea...
Consumer Detox
In this book, Mark Powley shows how consumerism contradicts the life and teachings of Jesus and gives you advice on how to break out of consumerist culture to embrace a deeper and more generous life. Follow along in a three-part deconstruction of ...
Consumer Behaviour
Get into the contemporary European Consumer mindset with this industry-leading text. Consumer Behaviour: A European Perspective, 7th Edition is the latest version of this market-leading textbook, providing the most comprehensive and engaging intro...
Consumer Behaviour
Informal yet academically rigorous in style, this fun textbook focuses on examples of international consumer behaviour in action, and provides open access online resources to encourage student engagement and understanding. The boo...
Consumer Tribes
Marketing and consumer research has traditionally conceptualized consumers as individuals- who exercise choice in the marketplace as individuals not as a class or a group. However an important new perspective is now emerging that rejects the indiv...
Consumer Behaviour
Building on the success of the first edition , the new edition of of Consumer Behaviour has been¿ fully revised and updated to be even more student friendly. Through the author teams seven decades of teaching and¿ researching experience they have ...
Consumer Democracy
This book argues that marketing is inherent in competitive democracy, explaining how we can make the consumer nature of competitive democracy better and more democratic. Margaret Scammell argues that consumer democracy should not be assumed to be ...
Consumer Behavior
The popular CONSUMER BEHAVIOR, 7E draws key concepts from marketing, psychology, sociology, and anthropology to present a strong foundation and highly practical focus on real-world applications for today's global business environment. With this ne...
Consumer Kids
This book will shock you. Consumer Kids shows how, more than ever before, and perhaps more than anywhere else in the world, our children are being tracked and targeted by big business, which sells them back their dreams, packages their childhood a...
Consumer Behaviour
This highly-practical and engaging textbook balances cutting-edge research with insights from today's marketing professionals making it the ideal guide for anyone studying consumer behaviour. Industry-leading consumer experts offer a glimpse of wh...
Expert Consumer
Recent work has focused on the politics of consumption and its manifestation in a number of situations. This volume extends these debates, providing a tighter focus and contributing to a noticeable gap in the field that numerous scholars are begin...
Consumer Value
As shoppers, what factors influence our decision to purchase an object or service? Why do we chose one product over another? How do we attribute value as part of the shopping experience? The theme of 'serving' the customer and customer satisfactio...
Consumer Insight
Part of the Market Research in Practice series - essential guides for the burgeoning Market Research Society training and qualifications programme. Written by leading experts on database marketing, customer service and Customer Relationship Market...
Consumer Research
Once again, Morris B. Holbrook has combined insightful commentary on the field of consumer behavior with a readable and enjoyable writing style. A must read for anyone interested in the latest thinking in the field. Ron Hill, Professor and Chair o...
Sovereign Consumer
This book presents a new intellectual history of neoliberalism through the exploration of the sovereign consumer. Invented by neoliberal thinkers in the interwar period, this figure has been crucial to the construction and legimitization of neolib...
Consumer Culture
"A thorough and wide-ranging synthetic account of social scientific research on consumption which will set the standard for the second generation of textbooks on cultures of consumption." - Alan Warde, University of Manchester <...
Consumer Culture
"A thorough and wide-ranging synthetic account of social scientific research on consumption which will set the standard for the second generation of textbooks on cultures of consumption." - Alan Warde, University of Manchester <...
Consumer Activism
"A crucial intervention to both critical studies of consumption and research into activism. It authoritatively explores the complex and multiplying links between branding and neoliberal culture, consumer practices and social justice.&qu...
Consumer Casualties
Junmin Wan takes a two prong approach to analysing this pressure in Japan in his new volume Consumer Casualties. He first clarifies the consumer preference for habit to identify useful approaches toward solving a number of economic issues, such as...
Consumer Behaviour
Get into the contemporary European Consumer mindset with this industry-leading text. Consumer Behaviour: A European Perspective, 7 th Edition is the latest version of this market-leading textbook, providing the most comprehensive and engag...
Consumer Culture
The second edition of Consumer Culture brings this successful introductory textbook right up-to-date for students who are interested in the nature and role of consumption in modern societies. It introduces the importance of new object-based studie...
Ambivalent Consumer
In The Ambivalent Consumer, Sheldon Garon and Patricia L. Maclachlan bring together an array of scholars who explore the ambivalence provoked, especially in East and Southeast Asia, by the global spread of "American" consumer culture. As...
Consumer Psychology
Consumer Psychology: Theories and Applications¿ is the first textbook that systematically discusses a wide range of the psychological theories and their applications in consumer behaviour in an accessible style. The selected psychological t...
Consumer Behaviour
Informal yet academically rigorous in style, this fun textbook focuses on examples of international consumer behaviour in action, and provides open access online resources to encourage student engagement and understanding. ¿ The book strikes...
Consumer Behaviour
Informal yet academically rigorous in style, this fun and attractively laid out textbook continues to provide a comprehensive introduction to Consumer Behaviour, drawing on an accessible writing style, engaging examples and a wealth of learning fe...
Consumer Equality
This book provides a vivid examination of the issue of consumer inequality in America-one of society's most under-discussed and critical issues-through the evaluation of real-life cases, the trend of consumers suing companies for discrimination, a...
Consumed
Myla used to love spending long, hot days on the beach with her sister, Asha. Until the day Asha was taken from her and the sun went out. Forever. That was two years ago. Myla hasn't been down to the beach - or even left the house - since. Crippli...
Consumed
*** 'This powerful, speaking-truth-to-power book is an essential read for everybody who wants to stop feeling clueless and helpless about the impacts of cosumerism, and start doing their part to help create a more sustainable world' - Layla Saad '...
Consumed
The debut novel by the iconic film director.Stylish and camera-obsessed, Naomi and Nathan are lovers and competitors - nomadic freelancers in pursuit of sensation and depravity in the social media age, encountering each other only in airport hotel...
Consumed
A powerful sequel to Benjamin R. Barber's best-selling Jihad vs. McWorld, Consumed offers a vivid portrait of a global economy that overproduces goods and targets children as consumers in a market where there are never enough shoppers-and where th...
Consumed
*** 'This powerful, speaking-truth-to-power book is an essential read for everybody who wants to stop feeling clueless and helpless about the impacts of cosumerism, and start doing their part to help create a more sustainable world' - Layla Saad '...
Consumed
A dark, sizzling, sexy thriller from #1 New York Times bestseller JR Ward
Consumed
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Consumed
'An eye-opening dazzler' (Stephen King) about a pair of globetrotting, gore-obsessed journalists whose entanglement in a French philosopher's death becomes a surreal journey into global conspiracy from legendary filmmaker David Cronenberg. Stylish and camera-obsessed, Naomi and Nathan thrive on the yellow journalism of the social-media age. Naomi finds herself drawn to the headlines surrounding a famous couple, C lestine and Aristide, Marxist philosophers and sexual libertines. C lestine has been found dead, and Aristide has disappeared. Police suspect him of killing her and consuming parts of her body. Yet Naomi sets off to find him, and as she delves deeper into the couple's lives, she discovers the news story may only skim the surface of the disturbing acts they performed together. Journalist Nathan, meanwhile, is in Budapest photographing the controversial work of an unlicensed surgeon named Zolt n Moln r, once sought by Interpol for organ trafficking. After sleeping with one of