The Culture Code

NEW YORK TIMES BESTSELLER - The author of The Talent Code unlocks the secrets of highly successful groups and provides tomorrow's leaders with the tools to build a cohesive, motivated culture. 'A truly brilliant, mesmerizing read that demystifies the magic of great groups.'--Adam Grant, author of Think Again A BLOOMBERG AND LIBRARY JOURNAL BEST BOOK OF THE YEAR Where does great culture come from? How do you build and sustain it in your group, or strengthen a culture that needs fixing? In The Culture Code, Daniel Coyle goes inside some of the world's most successful organizations--including the U.S. Navy's SEAL Team Six, IDEO, and the San Antonio Spurs--and reveals what makes them tick. He demystifies the culture-building process by identifying three key skills that generate cohesion and cooperation, and explains how diverse groups learn to function with a single mind. Drawing on examples that range from Internet retailer Zappos to the comedy troupe Upright Citizens Brigade to a daring